Strategic Social Media: When to Engage on a New Platform
Discover the importance of knowing when to jump on a new social media platform. Learn how to choose the right platforms, create quality content, track progress with metrics, and when to seek professional help.
Unleashing the Power of Data: The Importance of a Brand Audit
Discover the power of a brand audit and how it can provide you with the insights you need to make game-changing decisions in your marketing strategy.
Keeping Up with the Times? Marketing to Gen Z
Understand the importance of marketing to Gen Z. Learn about their spending habits and how to effectively attract this new generation of consumers with a robust online presence and value proposition.
Why Should You Create a Buyer Persona?
Effective marketing requires being selective in who you target and understanding their needs, wants, and pain points.
Your target audience isn’t a homogenous group of people a checklist (or #chatGPT) can define. Thankfully there are techniques you can use to narrow your focus to the people who most need your product or service - and we’re here to help you discover how to find them!
What Do We Mean by Authenticity?
The word authenticity gets thrown around so much that it’s almost starting to sound…inauthentic.
What on earth does it mean to be authentic in business? And why is it so flipping important? Stay tuned - we’re going to give you a little peek behind the curtain at what authenticity means at Clement Consulting!
Your Secret Weapon? Your Customers!
Your customers will give you the compass, hiking boots and map to make them happy. All it takes is engaging in customer reviews and feedback. Ask for reviews, comment on the posts they tag you in, respond to problems with REAL solutions.