Social media and SEO got together like two peas in a pod. A robust social media presence can improve your search engine ranking. Somewhere in the ethers, algorithms decide where you land on the search results page. When your social media share rate increases, your search engine ranking is improved.

Facebook Live is a fantastic way to get noticed and introduce who you are, what you do, and why your target audience needs you. Try any of these tactics for a surefire way to draw attention - and clients - to your business.

Yes, your business NEEDS a blog. Like now.

here has ever tried their hand at blogging? How did it go? Did you know it is a crucial piece of your marketing strategy?

Let me repeat that again, blogging is a key step of your marketing. It helps you reach the RIGHT customers at the RIGHT time by creating the content that matches what they're searching for.

Your customers will give you the compass, hiking boots and map to make them happy. All it takes is engaging in customer reviews and feedback. Ask for reviews, comment on the posts they tag you in, respond to problems with REAL solutions.

Are you thinking about running a contest or giveaway on Facebook? It’s a great idea!

80% of contest shares are done on Facebook and on average, 35% of new followers are acquired during a contest.Social media contests and giveaways are a phenomenal way to engage your audience and acquire followers. So why wouldn’t you run it?!

So, you know who your ideal clients or customers are. But where are they?

Once you have a clear picture of what your audience is interested in, the next step is to figure out where they’re spending the most time on social media. You will only catch the fish if you are in the right river.